Shout Analytics sales intelligence module helps organizations to supplement its social media marketing strategy by automatically identifying target customer profiles and then engaging them through personalized interaction. With built in power of social media analytics, organization can easily identify core influencers and develop networks for future customers and brand influencers.
Data from social media sites like Facebook and Twitter could be used to boost sales lead generation process by identifying potential customer behavior, changes in status and sentiment around the organizations products and services.
With sales intelligence, customers are provided with features to
- Social media assessment /social media strategy for Sales
- Demographic analysis
- Network analysis
- Profile identification and alerts based on demographics
- Status change updates and triggers
- Up sell/cross sell opportunities using social media analytics.
- Spot sales lead using sales lead generation module.
- Improve lead conversion with specialized social media monitoring capabilities.
- Engage product and brand advocates to influence consumer behavior.
- Identify specific demographics and product positioning.